Sunday 16 October 2016

NDM: Newspapers - The effect of online technology

1) Do you agree with James Murdoch that the BBC should not be allowed to provide free news online? Why?

Overall, I don't agree with Murdoch because I feel that his argument is based purely around the fact that he is looking out for the future prospects of his own business which may go bankrupt if the BBC continue to provide free news as it wouldn't help him.
I think that news is essential for everyone to have access to as it keeps us updated, it looks at the current and global affairs which really helps us as the audience to keep up with the world immediately, and remain connected with what is going around, so in my opinion yes I do believe it should be free. 

3) Was Rupert Murdoch right to put his news content (The Times, The Sunday Times) behind a paywall?

As Murdoch did try it with his Sun newspaper and it didn't work, i think its mostly based on who the target audience market is for the newspaper and if they will be willing to pay for it. However, according to the article, it states that they had 140,000 digital customers view the newspaper, for newspapers that is a figure that could potentially help them stay in the business . 

4) Choose two comments from below the Times paywall article - one that argues in favour of the paywall and one that argues against. Copy a quote from each and explain which YOU agree with and why.


All very well, but the Times has zero web presence. What's the point of existing in the 21st century without one? 

I never hear or read anything from the newspaper, because nobody can share what it publishes.

I agree with this, as personally I have never read this newspaper i feel like it targets and covers very niche categories so perhaps I would be in favour of the paywall for this newspaper as the demographics suggest ABC1 readers would be willing to subscribe to the monthly £14.99pp for convenience. However i am against newspapers more broad like The Sun of the Daily Mail for instance having a paywall.

It is so ridiculous if these mainstream newspapers believe that they can "force readership of fee-based news. One can get the same "news" for free almost anywhere on the internet. I'd take a hint from the alternative free weeklies that survive just off their local advertising. I don't think anyone would read them otherwise. These papers are full of paid advertising. The fee model will never work.

I am totally in an agreeable situation with this comment as i feel like in the long run everything moving to the internet and with it advancing so fast the news will ultimately become free regardless. Its time the newspaper innovates or the industry declines. So yes i agree with the disagreement argument against the paywall.


6) Why do you think the Evening Standard has bucked the trend and increased circulation and profit in the last two years?


The evening standard having been a regional paper striving through the downfall crisis in the newspaper industry in June 2013, demonstrated that it has increased its distribution from 700,000 to 900,000 which ultimately lead to an increase in circulation this could have occurred through potential. 

7) Is there any hope for the newspaper industry or will it eventually die out? Provide a detailed response to this question explaining and justifying your opinion.

In my opinion, I think that newspaper will eventually die out, and the reason is because the internet is becoming so advanced and into our every day basis of lives that it is consistently in use. Although, the fact that newspaper are fulfilling the role of professional journalisms and questioning the powerful, after newspapers die out nobody in the media industry will go out their ways to question the powerful and expose them to the people if they do bad, we wouldn't have reliable source from all media. 
One of the main reasons why i think i don't read newspapers or nor do other people is because of the availablity and the accessibility the internet provides us with and giving us the easier option to just view the news from the internet. 


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